Hyper Text Markup Language is one of the simplest computer languages, written in form of tags, used by bloggers to direct search engines and visitors to any website or blog they want to showcase. You can read more of that for academic pleasure from Wikipedia But we are more interested in just a very tiny aspect of it as bloggers, which we can use to increased our visibility on the internet.
You need to know how to ANCHOR a text to be ‘clickable’ on your blog and would lead to another page, either on your blog or to another blog of reference. This is the most basic technical side of blogging you can’t afford to ignore. It is like learning how to control the steering wheel for a new driver.
It is a technique used by bloggers to link to one another or refer their readers to a website where visitors can make purchases and accrue commissions to you as a blogger.
Examples of Anchor Text
If for example you want to create a link to Philomena’s blog. You can write something like this:
“I was browsing through the blogosphere yesterday and I saw this television story blog which boasts of the complete episodes of the Columbian Second Chance telenovela”.
For that statement to make any meaning or carry any value, you must put Philomena’s blog address in the highlighted (blue) anchor text, so that whoever among your readers clicked on it would arrive at Philomena’s blog at http://www.telenovelastories.tv
How would you do this in a blog post? The simple formula is…
anchor tag hypertext ref “BLOGADDRESS” “ANCHORNAME” anchor tag closed.
The only thing that would show in your post is the anchor name, that technical html language would not appear, they were only written there to give command to the browser and computer to execute certain functions, in this case, provide link to the BLOGADDRESS or website address indicated by the anchor name.
From the original statement above,
“I was browsing through the blogosphere yesterday and I saw this television story blog which boast of the complete episodes of the Columbian Second Chance soap opera”.
The blogaddress is: http://www.telenovelastories.tv/?p=69 and the anchor name is: ‘television story blog’ which is the only word or words that would appear from that technical jargon.
“I visited Chioma’s blog on breast-feeding yesterday, and whao! it was a cool site”.
The BLOGADDRESS is: http://www.breastfeedingroom.com while the ANCHOR NAME is: Chioma’s blog in the acove example.